Sarah Michelle Gellar Fronts Horror Film-Inspired Campaign to Make Retinol Less Frightening (Exclusive)

Sarah Michelle Gellar and Philosophy are dispelling the notion that skincare ingredient retinol isn't for everyone with a nail-bitting new...
10 hours ago
from: People.com

Buffy the Vampire Slayer, philosophy, Sarah Michelle Gellar, Skin care

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- Sarah Michelle Gellar stars in spooky horror ad about skincare
It's the first day of the spookiest season of the year, and a new campaign from skincare brand Philosophy is chasing away the fright of...
from: Ad Age

- Philosophy and Sarah Michelle Gellar Demystify ‘Rated-R’ Retinol with Horror-Inspired Campaign
The campaign includes a Fandango cross-promotion for free movie tickets.
from: Yahoo

- Philosophy Summons Sarah Michelle Gellar to 'Slay' Fear Surrounding Retinol Use in New Campaign
If there's one thing skincare users tend to fear the most, it's retinol. For Philosophy, there's no better time to help age-appropriate...
from: Happi

- Buffy’s Sarah Michelle Gellar takes the fear out of retinol in Philosophy’s spooky ad
In a playful nod to her horror roots, Gellar helps consumers banish their fears, proving that retinol isn't the bogeyman of skincare.
from: The Drum

- philosophy Unveils "Rated R" Campaign Starring Sarah Michelle Gellar to Challenge the Fear Surrounding Retinol in Skincare
Actress and Iconic Scream Queen Partners with philosophy to demystify the "retinol scaries" with their latest innovation.
from: Longview News-Journal

- Sarah Michelle Gellar Fronts Horror Film-Inspired Campaign to Make Retinol Less Frightening (Exclusive)
The actress and Philosophy are partnering ahead of Halloween to take the fear out of incorporating the skincare ingredient into your...
from: AOL.com